Another method that is particularly useful for Cirque is out-of-the-box collaboration: bringing people together that might not otherwise every have the chance to work in partnership. “The future of innovation is about groups that sometimes don’t have connecting responsibilities,” says Altidor, “but come together to create something greater than what they could do on their own.”
This is especially evident in one of Altidor's newest projects: C:LAB, the creative laboratory of The Cirque du Soleil Group. The lab's first project is SPARKED, a beautiful and unusual short film that features 10 quadcopters and unites humans and flying machines in choreography.
More about the making of SPARKED:
In his talks, Altidor explains how a creative mindset can help businesses and organizations solve problems, challenge the status quo, and be more successful than ever. To book Welby Altidor as a speaker for your next event, contact The Lavin Agency.