politics & society | January 23, 2020

Forbes CCO Randall Lane Organizes the Magazine’s First Under 30 Voter Survey

The Forbes Under 30 Voter Survey, powered by Zogby, polled 1,014 young American voters on the upcoming election—revealing somewhat unexpected results. Chief Content Officer Randall Lane weighs in on the younger generation’s attitude towards the presidential race. 

Though Bernie Sanders remains the obvious favorite for voters aged 18-to-29, he was surprisingly followed by former Vice President Joe Biden in this poll—a candidate whose widely rumored to be lacking support among the younger segment. Forbes’ Chief Content Officer Randall Lane explains, “Millennials and Generation Z are defining the issues that are shaping this year’s presidential contest, but they also appear to back candidates who they think have the most-realistic chance of ousting President Donald Trump in November.”


Rounding out the top five candidates were Elizabeth Warren and Michael Bloomberg, both tied for 9%, and Silicon Valley’s Andrew Yang. Notably absent from the leading candidates was Pete Buttigieg. “[T]he former South Bend, Indiana, mayor [and] the youngest candidate, has practically no support among Millennials or Generation Z,”  writes Lane. “He generates just over 3% support among likely Democratic primary voters under 30, which places him in a virtual tie at the absolute bottom, with Minnesota Senator Amy Klobuchar and his fellow Millennial, Hawaii Representative Tulsi Gabbard.”


Read more of Lane’s thoughts here.


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