In her funny and fascinating breakdown of how language shapes the way we think, cognitive scientist Lera Boroditsky draws on examples from the field—an Aboriginal language rooted in direction; Russia’s many words for blue; the way blame is assigned in English—to show language’s ability to create reality. “The beauty of linguistic diversity is that it reveals to us just how ingenious and flexible the human mind is,” she says. “Human minds have invented not one cognitive universe, but 7,000.”