Francesca Gino has spent the last decade studying rebels and rule-breakers in organizations around the world, from high-end fashion boutiques in Italy to thriving fast food chains. The result is her new book Rebel Talent, a groundbreaking analysis of those who routinely defy the status quo, embrace the unfamiliar, and end up happier and more successful than their acquiescent counterparts. There’s a rebel in all of us, says Gino. This book will teach you how to find it.
Out now, Rebel Talent aims to show organizations how to cultivate a culture of rebellion; to teach individuals to be more authentically themselves; and to explain how to actively nurture innovation. Gino is uniquely skilled in this department. As a Harvard professor, behavioral scientist, and author, her work is rooted in answering the question of why people do the things they do, both at work and at home.
Rebel Talent “is full of great stories, great science, and great practical advice about how, when, and why to break the rules,” says Angela Duckworth, the bestselling author of Grit: The Power and Passion of Perseverance. You can take the rebel test to find out what kind of rebel you are, or check out her recent articles in Harvard Business Review and Scientific American in which she shows was rebel talent looks like in action.